Eugenia Parodi

In my most recent project at Salesforce, I served as Product Owner for the successful implementation of Agentforce, an AI-powered conversational agent deployed within the Partner Community. Launched on March 26th, Agentforce offers 24/7 support to partners by addressing inquiries related to the Salesforce Partnership Program, and other relevant topics. A major enhancement included the release of Trial Org Extensions via Agentforce on April 11th, enabling partners to request Trial Org extensions directly through the agent. This feature streamlined the previous manual case submission process, improving efficiency and user experience.

Key Achievements:

• Handled over 8,000 conversations, engaging more than 2,000 unique users.
• Facilitated 200+ Trial Org Extension requests via Agentforce since launch.
• Achieved 20% adoption of Trial Org Extensions submissions through Agentforce, with continued weekly growth.
• Positioned Agentforce as the 12th most-used agent globally across Salesforce’s ~100 AI agents.

Additionally, I contributed to defining key performance metrics for the Partnership Scorecard, Salesforce’s primary tool for measuring and tracking partner performance worldwide. This scorecard aggregates admin-defined metrics across categories such as sales, marketing, and customer success, providing a comprehensive overview of partner contributions.

Furthermore, I led the definition and implementation of a Loyalty Management System in Salesforce, tailored for partnership programs.

Furthermore, I led the definition and implementation of a Loyalty Management System in Salesforce, tailored for partnership programs. Inspired by airline affiliate programs, this system enables partners to earn virtual coins by completing specific actions and behaviors—such as obtaining certifications, achieving CSAT scores of 4.5 or higher on projects, or completing surveys—which can be redeemed in a digital store for rewards like exam voucher discounts, training courses, and other incentives.

Technologies utilized: MuleSoft, Heroku, Service Cloud, Loyalty Management, Agentforce, Data Cloud, C360, and E360.

• Delivered overall success for Business Analysts' team, achieving key OKRs.
• Achieved Salesforce CSAT score of 4.9/5 through team collaboration.
• Reduced working hours within Recruitment Process by 30% using Oktana solutions.
• Certified 90% of BA team members to enhance skills and expertise.
• Implemented automation development to save 80% in human working hours.
• Saved 100 hours annually for team through process improvements.
• Contributed to development of open-source learning management system for customer engagement.
• Designed prospecting intelligence reports using Salesforce Einstein Analytics, managing deliverables with Agile Scrum methodologies.

• Facilitated creation of new Salesforce org and community for CMOs by gathering requirements.
• Managed progress tracking and led Agile processes throughout project lifecycle.
• Conducted requirement gathering and discovery sessions for robust reporting solutions using Einstein Analytics.
• Served as Product Owner, focusing on requirement gathering and GAP analysis in healthcare software project.
• Oversaw migration of company’s Net Promoter Score process to Ask Nicely, an AppExchange app.
• Led stakeholder meetings and backlog refinement sessions to guide delivery team during development phase.
• Provided business analysis expertise for MuleSoft Anypoint API Community Manager implementation.
• Developed community portal using Experience Cloud tailored for API users.

• Coordinated development team activities in Uruguay to enhance project efficiency.
• Supervised project development, ensuring alignment with client objectives and requirements.
• Collaboratively defined project scope with clients to address specific needs.
• Created comprehensive work plans to guide effective project execution.
• Provided weekly status reports to update clients on progress and milestones.
• Executed on-site training sessions to improve client understanding of deliverables.
• Estimated and analyzed GAP requirements for precise project planning.
• Implemented deployment processes to streamline software delivery and reduce turnaround times.

• Coordinated planning and tracking of Development Team in Uruguay.
• Supervised project development to ensure adherence to timelines and quality standards.
• Developed architecture design and created detailed design documentation.
• Facilitated collaboration with multicultural teams across various regions.
• Interacted daily with stakeholders from US, Canada, India, and UK for project alignment.
• Executed onsite trainings to enhance team capabilities.
• Estimated and analyzed requirements for effective project execution.
• Implemented deployment processes and validated software based on client specifications.

• Led development initiatives as Technical Leader, guiding project direction and strategies.
• Enhanced application functionality and user experience through targeted improvements.
• Upgraded components interfacing with HR system to optimize overall performance.
• Resolved bugs affecting U.S. and Canada regions to ensure consistent reliability.
• Designed and improved reports within Reports Module for better data accessibility.
• Created new features to address evolving user requirements and enhance capabilities.
• Coordinated daily communications between development team in Uruguay and stakeholders in Canada and India.
• Managed technical aspects of project utilizing VB6, COM+, ASP.NET, SQL Server 2008.

• Conducted online Java SCJP instruction to enhance learner engagement.
• Managed Moodle platform, ensuring optimal functionality and user experience.
• Prepared course materials to align with educational objectives.
• Facilitated weekly remote meetings to provide student support and address inquiries.

• Upgraded web application to enhance performance and redesign user interface.
• Redesigned data loading mechanisms for improved efficiency in large file processing.
• Coordinated daily with project PATL in US to ensure alignment and progress tracking.
• Developed solutions using .NET 3.5, C#, SQL Server 2005, and Castel Framework.

• Conducted Visual Basic and Macros training sessions utilizing Microsoft Excel.
• Prepared comprehensive course materials to enhance learning experience.

• Managed maintenance, installations, configurations, and support for computer lab operations.
• Administered Test Center for TOEFL iBT exam, ensuring lab readiness and software updates.
• Oversaw site maintenance of Academic Website, focusing on backups and migrations.
• Executed updates on Moodle platform to enhance user experience and functionality.

• Analyzed, designed, developed, and tested software projects to enhance functionality.
• Developed DigitalJukebox utilizing .NET 4.0, Silverlight, WPF, WCF, and SQL Server 2008.
• Collaborated with cross-functional teams to implement innovative IT solutions.