Karolina Marczewska
El Pinar
Summary
Strategic Growth Manager with experience in developing and executing innovative strategies to accelerate business expansion. Strengths lie in data analysis, market research, and team leadership to foster an environment of continuous growth. Previous roles have demonstrated success in optimizing sales funnels, enhancing customer acquisition efforts, and implementing effective digital marketing campaigns.
Overview
9
9
years of professional experience
1
1
Certification
Work History
AI Quality Assistant
Centific
Remote
03.2025 - 04.2025
- Performed comprehensive proofreading of written prompts for AI training, verifying correctness of PII information.
- Verifying PII information to meet provided standards.
- Reporting to PM based on performance indicators
Growth Manager
Vexels
Montevideo
08.2022 - 03.2024
- Optimized digital advertising campaigns across multiple channels including search engine marketing, display ads, social media ads.
- Developed and implemented a comprehensive growth strategy to optimize customer acquisition, retention, and engagement.
- Analyzed customer data to identify opportunities for improvement in the user experience, product development, and marketing campaigns.
Head of Digital Marketing
AB Comunicación
Montevideo
05.2016 - 08.2022
- Planned advertising campaigns for online, print and other mediums.
- Led SEO efforts, including keyword research, content strategy, and link-building to improve organic search rankings.
- Utilized analytics tools to monitor and report on campaign performance, adjusting strategies as needed to achieve objectives.
- Developed and implemented comprehensive digital marketing strategies to increase company visibility and drive sales growth.
- Utilized Twitter and Facebook to promote products, services and content.
- Assessed projects against budgets and timelines, keeping team and assignments on task.
Education
Master of Science - Customer Experience Management
OBS Business School
Barcelona04-2025
Bachelor of Science - Political Science And Journalism
University of Marie Curie-Sklodowska
Lublin, Poland06-2010
Skills
- Campaign performance monitoring
- Digital marketing
- Data analysis
- SEO optimization
- Market research
- Attention to detail
- Digital marketing strategy
Certification
- Google Skillshop certificates
Languages
Polish
First Language
Spanish
Proficient (C2)
C2
English
Advanced (C1)
C1
Timeline
AI Quality Assistant
Centific
03.2025 - 04.2025
Growth Manager
Vexels
08.2022 - 03.2024
Head of Digital Marketing
AB Comunicación
05.2016 - 08.2022
Master of Science - Customer Experience Management
OBS Business School
Bachelor of Science - Political Science And Journalism
University of Marie Curie-Sklodowska
Similar Profiles
Ahmad Idzwan RamliAhmad Idzwan Ramli
Freelance Translator at CentificFreelance Translator at Centific
YU SHEN ONGYU SHEN ONG
Internet Researcher at CentificInternet Researcher at Centific
Chandana KuchanaChandana Kuchana
Engineering Trainee at CentificEngineering Trainee at Centific