With a background in international relations and experience in finance, accounting, and administration, I spent several years working in multinational companies before transitioning into marketing and creative fields. My career took another turn after working in the U.S., which further shaped my approach and skills. Now, as a freelancer in marketing and design, I leverage my mix of analytical and creative abilities to manage diverse projects and solve problems effectively. Fluent in both English and Spanish, I'm always eager to learn, grow, and contribute to a team to achieve exceptional results.
Overview
7
7
years of professional experience
Work History
Freelancer
Real Estate and Creative Agency
01.2023 - Current
Worked as a freelancer for two clients, specializing in design, marketing, and social media management.
Created catalogs, refined social media graphics, and designed marketing materials, including brochures and real estate magazine features.
Managed content creation for Instagram and Facebook, optimized profiles, and developed strategies to increase engagement.
Planned social media calendars, ran email marketing campaigns, and produced videos.
Handled digital and print advertising, including Meta Ads, Adwerx, Google Ads, and LA Times placements.
Optimized websites for SEO, integrated Google Analytics, enhanced property photos, and managed customer inquiries.
Utilized Business Creator Studio, CapCut, Canva, Adobe Suite, Project Management Tools for organizing and photography for content creation and marketing efforts.
Marketing Specialist
Friedman Consulting
05.2023 - 10.2023
Developed and executed marketing strategies, including social media campaigns and content creation.
Designed presentations and managed website development, edits, and updates on Wix.
Led paid advertising campaigns and assessed events for participation opportunities.
Collaborated closely with the graphic designer on a successful rebranding initiative.
Tracked and reported on KPIs to measure performance and optimize efforts.
Wrote blog posts and leveraged Google Analytics for data driven decision making.
Utilized Trello for project organization and worked under Scrum methodologies for efficient workflow management.
Back Office Assistant [Temporary]
Trek Bicycle
11.2022 - 05.2023
Managed a new e-commerce project, including creating and editing product listings and photos.
Handled customer inquiries and oversaw sales follow ups.
Coordinated with carriers and created orders in Oracle JDE.
Resolved issues and managed billing in JDE.
Conducted weekly stock and inventory reviews.
Prepared monthly and weekly sales reports for the finance department.
Utilized Google Workspace, Outlook, Vlookup, and Microsoft Office for data management, communication, and reporting.
International Business & Marketing Intern
Engel & Völkers
09.2021 - 10.2022
Developed marketing strategies for social media and content creation, utilizing Business Creator Studio to manage and schedule posts.
Managed three Instagram accounts for beach properties in Southern California and oversaw the personal social media presence of an agent.
Created and distributed social media content, designed marketing materials including the company's bi-monthly newsletter, newsletters for select agents, informative magazines and customized websites by designing layouts and updating information.
Streamlined the onboarding process for new agents, integrating them into the system and company, while providing ongoing support for various tasks as required by the manager.
Execution assistant/ Financial Analyst
Cofco International
01.2020 - 09.2021
Started in the finance team as a Financial Analyst, and 9 months later, I was promoted to the Operations team as an Execution Assistant.
As a Financial Analyst, I handled invoice processing, manual entries in Ariba, expense reports, and weekly reporting to the U.S. I also supported month-end tasks and managed supplier website interactions.
As an Execution Assistant, I ensured seamless communication across departments and international offices. I coordinated billing and finance processes, resolved claims through negotiation, and managed records and databases according to departmental standards.
Business process support analyst
Travel Leaders Group
05.2018 - 01.2020
Managed data reconciliation and reporting, ensuring accuracy and consistency.
Provided support to clients in operations and administration.
Performed data entry, maintaining detailed records and ensuring data accuracy.
Assisted with tasks as assigned by the manager, contributing to team efficiency.
Education
BA - International Relations
Universidad de la República
Coursework - Specialization in International Relations